TreImage, a licensing and marketing agency, has signed an exclusive agreement to represent Knuckleheads, a newly patented wearable product designed to enhance the fan experience at sporting events. The agency is seeking a licensee to manufacture and distribute Knuckleheads to stadiums, arenas and retail accounts.
Originally developed during the COVID-19 pandemic as a hands-free solution for high-fives and fist bumps, Knuckleheads has evolved into a lightweight, wearable foam accessory with a strap for easy handling. The product holds patents for multiple shapes, including a high-five hand, fist bump, football-shaped oval and trading card-style rectangle.
Inspired by the classic foam finger, Knuckleheads can also integrate Augmented Reality (AR) technology, enabling fans to access digital content, interactive experiences and promotions.
“With Knuckleheads, we’re not just enhancing the fan experience, we’re redefining sports marketing,” says Charles Singleton, chief executive officer, TreImage. “By combining physical merchandise with digital engagement, we’re opening new doors for teams, sponsors and retailers to connect with fans in ways never seen before. This is the future of fan interaction.”
Knuckleheads aims to provide teams and sponsors with a new platform for marketing and brand engagement while offering fans an interactive way to show support for their favorite teams.